The renowned Plus X Award Jury has chosen our new professional knife series as best product and best knife 2013.
In accordance with our slogan “Simply sharp. Simply cut. Simply beautiful.” we have received, in the categories
- High Qualitiy
the three-fold Plus X Award seal of excellence. Therefore Pure 1 was chosen as “Best Product of the year 2013”.
The Plus X Award is the biggest innovation prize worldwide for technology, lifestyle and sports.
According to the motto "The future interests me more than the past because I intend living in it." (Albert Einstein), the Plus X Award honours particularly innovative and sustainable products.